When planning the shoot, we partnered with FlySBProductions to provide us with drone footage for the video. Our vision for the video was to get close ups of the machinery and the tar being placed. With the music and the shots on both the camera and drone we looked to produce a raw looking highlight clip. When picking the soundtrack we looked for stomp clap rock, which was up-beat and rustique, and gave the video an intense feel.
The client was extremely pleased with the outcome, and we are still working with AC Roadway & Driveways Ltd to produce more content in the near future.